1) What type of writing do you perform? Research/interview-based? Creative, from scratch (top of mind)? Revamp of existing content (e.g., editing and refreshing lanky, outdated or uninspiring content) to breathe new life into it?; etc.
Ans 1: I have always loved stories… Stories that talk about life, friendships, love, success, failures, etc. So my favorite type of writing includes stories, poems, and quotes. And I also work with editing content and revamping existing content. There is a different fun in taking content that already exists and turning it into something new and exciting.
2) What do you think are the essential components of a good web content?
Ans 2: The fundamental component for good web content is clarity. If writers do not have clarity of the concept and the outcome, there are chances the content might come out inconsistent or irrelevant. Other than that, the content must always be brand appropriate, appealing, easy to read, SEO friendly, and catering to the intended target audience.
3) Tell us something that is unique about your writing style.
Ans 3: My writing style is flowery, symbolic, and glow-with-the-flow kind. I like to pour all my thoughts and ideas out and then assemble them. It allows me to tap into feelings of unfamiliarity within self and the environment. I want my writing to not just relate with people but also resonate with them, influence them, and inspire them.
4) Share about turning point that brought into this field.
Ans 4: I always struggled to express my emotions clearly. Whatever I felt, I used to write in my notes and save them. I had written several things but never published them anywhere. In 2016, my then-employer asked me to submit a small story for the quarterly magazine of our company. The story was about a girl who reflected on the journey of her life as she saw watched some kids play in the rain. She was proud of herself and how far she had come on her own. That story received a massive appreciation from my colleagues, family, and friends. That was the time when I realized that maybe I could express myself through my stories. Thus began this journey…
5) How do you deal with negative comments?
Ans 5: At times, they can really hurt a lot – I will not deny that. However, at the same time, I consider them as building blocks for growth and perfection. They give me an idea of what appeals to the readers, what they believe in, what they support, and what they like. It allows me to open my mind to various possibilities and look at things from various perspectives. Response – negative or positive – helps me improve my skills and knowledge.
6) Tell us about a time you put extra effort into the quality of your content. You want to hear a story about going above and beyond, here.
Ans 6: I feel that for every piece of content that I work on, I try to go above and beyond. Call it a seventh sense or something, but I do not post anything unless I am 100% sure of it. However, I can mention one part here. About a year ago, I started a letter series where I wrote a letter to myself. It was kind of a motivational letter, which I wished my younger self had received. After the first letter, I received messages from a few friends asking if I could cover their issues through those letters as well. I agreed and that series became one of my favorites. Each letter covered a specific issue or problem that someone was facing but was scared to say aloud. My letters became their voice and it just felt right.
7) What makes a piece of content successful? Is it readers, is it sales, is it social shares, is it something else? What do they prefer, and what does your company want most?
Ans 7: Readers are the primary reason if a piece of content becomes successful. Because all other aspects like sales, shares, social media comes from those readers. If people like your work, they will appreciate it and share it. Our audience has the power to make or break any content. I want to create a platform where people can not only read and relate but will also be able to voice out their feelings without fear.
8) What is the piece of content you’re most proud of creating in the past? Portfolio pieces can give a lot of insight into a candidate’s talent, and can show you what the best they have to offer looks like.
Ans 8: My first ever love story. When I wrote the plot, I wasn’t sure if I would actually be able to go through an entire story. The timing was right, the motivation was right, and the response was so amazing that the words just kept flowing and before I knew, I had an entire story at my hand consisting of 22 chapters.
9) Describe a time you underperformed, and how you handled it.
Ans 9: In 2018, I was struggling with some personal issues and as it would happen, it took a toll on my work. I did not feel the need to write or even think. I felt as if I was just living in a phase and maybe I should look for some other career choice. I spoke to my friends and it would make me feel better but only for a while. The motivation seemed to fade away. I pulled out the very first story of mine which was published in our company’s magazine and read it a couple of times. I knew I wanted to be like the girl in that story and I wanted to build my life as per my choice. My mother – who has been my constant cheerleader – told me the same. It took a lot of work and discipline to bring myself back, but once I started writing again, I knew I was home.
10) What are your future goals?
Ans 10: To become one of India’s finest authors. I know it’s a lonnngggggggggg shot but as they say – Shoot for the moon. Even if you miss, you’ll land among the stars. And that’s pretty cool too!
11) On this closing note, share your success mantra with us.
Ans 11: Keep your head down and keep working! Cherish every good person in your life – they’re far and few, make mistakes, fix them, love deeply, and most important – DON’T BE AFRAID.